Highlander Consulting provides public relations and integrated marketing communications counsel for public and private enterprises.
We are broadly recognized for our ability to position complex products, services and ideas among sophisticated target audiences.
We generate targeted awareness, shape opinion, and create marketing and sales tools that help our clients achieve quantitative and qualitative business objectives. We are accountable to our clients on that basis.
Our range of client services covers:
Communications program development and implementation (external & internal, business-to-business, business-to-consumer)
Publicity and media relations management (targeted awareness / opinion campaigns, media strategy, media training)
Reputation management and senior executive positioning
Crisis communications and litigation support (corporate performance, employee malpractice, product recalls, labor relations)
Comprehensive brand development and corporate identity (graphic design, website development, online promotion)
Marketing /communications materials (sales collateral, white papers, newsletters, annual reports, speechwriting)
Advertising strategy (creative media planning, campaign management and measurement)