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Client Newsletters for B2B Firms is Content That's Dead on Arrival
Client newsletters are one of the most widely used, and often abused marketing tactic for B2B firms of any size. Here are three myths and...
Gordon G. Andrew
4 min read
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Marketing Craftsmanship Today
Gordon's LinkedIn newsletter — published when something worth saying demands more than a post. Longer-form perspectives on thought leadership, credibility, and business development for boutique advisory firms.
Brief, direct perspectives on thought leadership, market credibility, and the business development strategies that boutique advisory firms actually use to grow. No trend summaries. No generic advice. Just the kind of thinking that comes from 40 years of doing the work.
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