Published Work &
Earned Media Placements
We help leaders build credibility through published, third-party, and other influential editorial platforms. These placements serve as earned media—independent validation and inherent third-party endorsements that reinforce expertise and trust.
Published work positions leaders as contributors to industry dialogue, not promoters of their own services
This sampling of articles demonstrate editorial rigor, strategic clarity, and an ability to translate complex ideas into content that influences senior decision makers.
Harvard Business Review
How to Build a Transparent Relationship With Your Suppliers
A framework for strengthening trust, collaboration, and operational alignment across complex supply chains.
The Internet of Things Needs Design, Not Just Technology
A perspective on unlocking business value through design thinking and user-driven innovation.
Forbes Magazine
Are Pitch Letters The Cinderella Of Content Marketing?
Why editorial discipline and positioning drive stronger earned media results.
How To Make Marketing An Invaluable Function
A senior-level model for aligning marketing with the business outcomes executives care about most.
Self-Imposed Obstacles That Ensure Marketing Failure
Insights on leadership patterns that stall growth in B2B and professional services firms.
Social Distancing: Marketing’s New Strategic Mandate
How firms can strengthen visibility and client trust during periods of disruption.
Chief Executive Magazine
What The U.S. Marines Can Teach Your B2B Firm About Marketing & Sales
A leadership-focused view on discipline, clarity, and execution for CEO-led organizations.
Cybersecurity Due Diligence: Six Questions To Ask Your CIO In An Acquisition
A practical due-diligence guide for CEOs and private equity leaders evaluating technology risk.
Tax Credits & Incentives: Are You Missing The Boat?
A perspective on overlooked financial opportunities within corporate strategy.
CFO Magazine
CFO–CHRO Partnership: Six Talent Metrics To Drive Tangible ROI
A cross-functional framework for improving talent acquisition and workforce performance.
Journal of Accountancy
Marketing Strategies For Accounting Practices
A structured approach to visibility and differentiation for CPA firms.
The Hedge Fund Journal
Hedge Fund Marketing 101
Guidance on marketing discipline, client trust, and communications in a regulated investment context.
Wealth Management Magazine
Exotic & Vintage Cars: A Passion That Can Build Client Relationships
A lifestyle-driven look at how financial advisors build trust with high-net-worth clients.
Investment News
CAT Implementation Uncertainty Gives Broker-Dealers Strategic Options
A perspective on regulatory uncertainty and operational strategy within financial services.
HR Executive Magazine
Struggling With Retention? Improve How Recruiters And Hiring Managers Work Together
How human capital alignment can reduce turnover and improve organizational performance.
Why Leadership Assessments are Failing HR Leaders - And How to Fix Them
Predictive assessments of leadership potential are not optional. They are essential.
RIABiz Magazine
Why RIAs Should Avoid The ‘Carnival Barker’ Approach To Publicity
A critique of superficial outreach tactics and a case for credibility-first visibility.
Additional Work
A complete list of articles—and additional published client work—is available upon request.
